Thursday, January 22, 2015

WEEK 42---A few "Craft-terms"(part 1/2)

Being a beer geek is like falling into "BLACK HOLE"(with no end in sight)...
it's just a personal view, but probably that's how lots of beer geek felt.

Black Hole is also a big beer from Mikkeller--had it on tap not long ago--felt really disappointed as it was nothing like the "BIG"stout i was expecting---DO i call it a bad beer? NOPE--will have to find a bottle--try it--it's only fair to make any judgement after that.(sounds familiar?  )

The never ending search for targeted beers may sound tiring --but true beer geek would not mind that at all...
迷上撞意啤酒等于掉进黑洞。
是个人观点。相信也是很多啤迷同感。
丹麦名牌MIKKELLER有一支同名大黑啤酿品,去年底在本地喝到上TAP版本,觉得一点都不是期待中那样“大”,失望了。不过,就那样判“黑洞”死刑?当然不,会去找瓶子版本来印证下。这样的例子,对啤迷来说,应该很熟悉。

无穷尽寻找心头好,听起来觉得累?没事,真正啤迷是不介意掉进黑洞的。


ENVY is one of the bottles from "sinner series"by Amager--though this is more of a marketing ploy--but it is true that ENVY is part of the craft beer culture.

Just look around what's posted on social media--there's endless expression of envy( in a good way--mostly) when someone is having a beer or two/a bottle or more of what another does not already had/tasted/longing for.....(well...beer geek are essentially a bunch of freaks always going forward inside the black hole....)
ENVY---字眼上就是“羡慕”。
丹麦酿坊AMAGER7支不同类别啤酒组成的“7宗罪”系列,ENVY是印度淡啤。虽然这个系列很大程度只是市场宣传点子,不过,“羡慕”的确是撞意啤酒文化一部分。
只要上专注撞意啤酒的社交网,无论是INSTA,面子书或部落客,不同城市啤迷在交流意见时,一发现别人拥有或在喝着自己很想要但还没找到瓶子,“羡慕”是最直接反应。

谁让啤迷是黑洞中一直向前走的怪物。

IPA is DEAD? well..just like many band/singer song writers had sang about rock & roll is dead or pop is dead---of course it is not dead.

IPA is very much alive and kicking--- it's most likely the best seller at most craft beer places in lots of different cities--and generally seen as the "entry level test" for newbie who can't handle bitterness --but once the palate got around---you are already half a leg inside the black hole..... 
“印度淡啤已死”是苏格兰坏孩子BREWDOGSINGLE HOP(单一啤酒花) IPA系列名称。
就像玩音乐的人唱作过“摇滚已死”之类的,摇滚当然没死。
IPA当然也还活色生香的。可以这样说,比利时之外,全世界绝大多数酿坊都有自己的印度淡啤系列,不同城市撞意酒吧瓶子店热卖的,很多时候也是IPA

印度淡啤被视为新朋友从普通大厂啤酒转向撞意啤酒的必经“入门槛”,虽然一开始可能不太习惯啤酒花甘苦味,一旦跨过去,已是半只脚踏进来。

NEXT UP--A few "craft-terms"(part 2/2)

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